2025 Roy Morgan Research - Aussies more likely to buy Australian Made
Australian market research firm Roy Morgan conducted a study in March 2025 to examine consumer attitudes toward purchasing Australian Made products.
The Australian Made Campaign regularly undertakes research here and in export markets to understand consumer awareness of the Australian Made, Australian Grown logo, demand for Australian products and produce and consumer attitudes towards buying Australian.
2024 Roy Morgan Research - Demand for Australian Made is high
In 2024, the Australian Made Campaign partnered with Roy Morgan Research to survey Australians on their attitudes and habits towards Australian Made products.
2023 Roy Morgan Business Research - Attitudes on Buying Australian
In 2023, Roy Morgan undertook research to explore business attitudes towards Australian Made products. 780 decision-makers from a variety of businesses across Australia were surveyed.
2023 Roy Morgan Consumer Research - Aussies want more Australian Made
In 2023, Roy Morgan undertook research to explore consumer attitudes towards buying and consuming Australian Made products.
2022 Roy Morgan Consumer Research - The Power of the Australian Made logo
Australian market research company Roy Morgan undertook research to explore consumer perceptions about buying Australian. The research looked at the recognition and trust of the Australian Made logo, attributes and associations with the logo, feelings towards buying Australian-made products and consumer purchasing behaviour.
2021 Korea Brand Awareness Report
The Republic of Korea is Australia’s third largest export market and Australia’s fourth largest two-way trading partner. The Australian Chamber of Commerce in Korea collaborated with Australian Made to conduct a brand awareness survey in the Korean market.
Horizon Research 2020 - World
Horizon Research surveyed 4,404 participants across Canada, China, France, United Arab Emirates, United Kingdom and United States of America about the Australian Made logo and Australian products and found the following findings.
Horizon Research 2020 - USA - NYC
Horizon Research surveyed 4,404 participants across six export markets about the Australian Made logo and Australian products. The following findings are from 585 participants surveyed in New York, United States of America (USA).
Horizon Research 2020 - USA - LA
Horizon Research surveyed 4,404 participants across six export markets about the Australian Made logo and Australian products. The following findings are from 585 participants surveyed in Los Angeles, United States of America (USA).
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