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Australian Made’s new advertising campaign ‘Made Right Here’ was launched last week - encouraging Australians to support local manufacturers, jobs and communities by buying Australian-made products.

Featuring a glowing kangaroo brought to life from the iconic green and gold logo, the advertising campaign can now be seen on TV, out-of-home, digital, radio, podcasts, streaming services, and more.

 

 

The campaign highlights the breadth of Australian-made options across nearly every product category and encourages people to buy Australian where possible.

While the Australian Made logo signifies that a product has been manufactured locally, the green-and-gold kangaroo represents much more, symbolising support for local businesses, job creation and backing fellow Australians.

The campaign also celebrates something often taken for granted - access to a wide variety of goods made to Australia’s high safety and quality standards.

Australian Made would like to thank all the certified Australian Made businesses that were involved in the production of the new campaign. Nearly 30 licensees generously donated their time, shared their facilities and provided us with incredible locally manufactured products that made everything in the campaign authentically Australian.

Read on to find out more about the businesses that were a part of the production!

 

AKD Timber: manufacturing timber products in Victoria

Aussie Canvas: manufacturing canvas swags in Victoria

Aussie Outback Supplies: manufacturing camping bags in Western Australia

Beehive Vinyl Products: manufacturing tool bags in Queensland

Boral: manufacturing cement products in New South Wales

CSR Gyprock: manufacturing plasterboard in New South Wales

Cyclone Tools: manufacturing tools in Victoria

Funky Monkey Bars: manufacturing playgrounds in Western Australia

G'day Baby: manufacturing children’s clothing in New South Wales

Gray-Nicolls: manufacturing cricket bats in Victoria

Holman Eco: manufacturing watering cans in Queensland

Humphrey Law: manufacturing socks in Victoria

Jacaru: manufacturing hats in Queensland

Jimmy Stuart: manufacturing menswear in New South Wales

Katie Perry: manufacturing clothing in New South Wales

LouiseM Studio: manufacturing ceramics in New South Wales

Mongrel Boots: manufacturing footwear in New South Wales

Moss Wheelbarrows: manufacturing wheelbarrows in New South Wales

Opella: manufacturing pharmaceuticals in Queensland

Pakko: manufacturing cardboard packaging in Queensland

Palm Outdoor: manufacturing drinkware in Victoria

Solidteknics: manufacturing cookware in Queensland

Supex: manufacturing camping equipment in New South Wales

The Ark: manufacturing clothing in Victoria

Tuffguard: manufacturing helmets in New South Wales

UGGs Since 1974: manufacturing UGGs in Queensland

Woodpecker Project: manufacturing picnic tables in

 

Want to learn more?

For shoppers: Learn more about ‘Made Right Here’

For Australian Made licensees: Get involved in the ‘Made Right Here’ campaign

Making a new Aussie TV commercial ‘Right Here’


Making a new Aussie TV commercial ‘Right Here’

Published

Wednesday, January 28, 2026


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Our partners

Proudly supporting Australian Made Campaign and the strength of the logo

The Australian Made Campaign

The Australian Made, Australian Grown logo is administered by Australian Made Campaign Limited (AMCL).

ABN: 20 086 641 527

We acknowledge the Traditional Owners of country throughout Australia and recognise their continuing connection to land, waters and culture.
We pay our respects to their Elders, past, present and emerging.

 

The ‘Buy Australian’ campaign is supported by the Australian Government Department of Industry, Science and Resources through the Australian Made Makes Australia Grant 2025 - 2026.