The impact of buying Australian Made goes beyond a good feeling. It has a real, tangible effect on the Australian economy, and our sovereign manufacturing capabilities.
2025 Roy Morgan research found that if each Australian household spent an extra $10 weekly on Australian-made products, an additional $5.6 billion would be generated and it could create almost 10,000 new local jobs.
What do certified businesses say
Businesses that are certified to carry the green-and-gold kangaroo logo make up a significant part of our manufacturing industry, representing approximately 40,000 jobs, and contributing $8.1 billion to the economy each year.
A 2025 survey conducted by the Australian Made Campaign found that:
- 80% of Australian Made licensees believe the logo positively influences consumers’ purchasing decisions.
- 77% of licensees expressed they find the Australian Made logo effective in promoting their products as locally made.
- Over half of logo users also noted that displaying the logo on their products has a measurable impact on the sales and recognition of their brand.
What do consumers say
A 2025 Roy Morgan study found that:
- 73% of Australians would be willing to buy more Australian-made products to avoid reliance on imports.
- 72% of Australians are willing to pay more for locally-made goods.
- 67% intend to purchase more Australian-made products in the next 12 months.
Where to find more information?
Research on the Australian Made Logo
Our partners
Proudly supporting Australian Made Campaign and the strength of the logo
