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The Australian Made, Australian Grown logo is a global icon. It’s used by over 4000 companies on thousands of products sold here and around the world. Nearly half of the businesses that use the logo export.

The logo is central to 'Brand Australia' both at home and abroad, and encapsulates many of the wonderful attributes Australia is famous for.

In export markets, the Australian Made logo makes the 'Australian connection' instantly and clearly, providing recognisable third-party accreditation and delivering confidence to consumers.

The Australian Made logo provides the clearest identification of Australia”

Export resources

Discover useful tips and advice for your export journey. 

Download Australian Made's Export Information Pack 

Legal protection

The AMAG logo is a registered trademark in China, European Union, Hong Kong, India, Malaysia, Singapore, South Korea, Taiwan, United Arab Emirates, United Kingdom, United States of America, Indonesia and Vietnam, providing a legal framework in each jurisdiction for protection of the logo.

The Australian Made logo internationally

According to international consumers, the Australian Made logo:

Australian connection

Successfully makes the
Australian connection


Believe products carrying the
logo are genuinely Australian


Have a positive first
impression of the logo

Horizon Research

Australian Made export activities

Australian Made licensees have an opportunity to be involved in a range of export activities. For more information visit the Australian Made Export Initiative page or email

Our partners

Proudly supporting Australian Made Campaign and the strength of the logo

The Australian Made Campaign

The Australian Made, Australian Grown logo is administered by Australian Made Campaign Limited (AMCL).

ABN: 20 086 641 527