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Case Studies

Insights into businesses using the Australian Made, Australian Grown logo, across a variety of industries, both domestically and around the world; why they use it and how it has benefitted them.
Case Studies
Sutton Tools

Cutting tools specialist Sutton Tools is growing from strength to strength. The family-owned business manufactures and distributes precision cutting tools and accessories.

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Case Studies
Westhaven

The Westhaven Association continues to support adults with intellectual disabilities by staying a step ahead of its competitors.

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Case Studies
St Albans

St Alban’s new approach to business is simple — anyone with shoulders. It may sound an extremely broad audience to target, but when you see the products the textile manufacturer has been making over the last 60 years it makes perfect sense: mohair and alpaca scarves, rugs, blankets and knitwear.

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Case Studies
Sleepyhead

Capitalising on its Australianness has helped leading mattress manufacturer Sleepyhead expand its operations. Sleepyhead is on the verge of opening its new $35 million manufacturing and distribution facility in Melbourne.

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Case Studies
Henselite

When it comes to lawn bowls, Henselite is out bowling its competitors—on and off the green. The Melbourne-based company is the only Australian manufacturer of lawn bowls. It has been supplying professional and club bowlers and retailers worldwide for almost 80 years. Amidst an ever changing market, Henselite is using the AMAG logo to actively leverage its Australianess over its two main competitors from the UK.

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Case Studies
Groovy Chocolate

The AMAG logo adds a very sweet touch to Groovy Chocolate’s performance. As the name aptly suggests, Groovy Chocolate makes hip, edible treats like printed chocolates and Advent Calendars. The manufacturer started trading in 2006 and three years later began using the AMAG logo on its products’ ingredients labels and its website.

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Case Studies
Fyna Foods

Generating consumer awareness about its products’ origin is a major priority for Fyna Foods.

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Case Studies
Horsham Rural City Council

Supporting the Australian Made Campaign is a way for Horsham Rural City Council to show its dedication and commitment to economic development, which includes the creation of jobs, harnessing potential opportunities, fostering entrepreneurship and building community capacity.

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Case Studies
Eastgate Furniture

It’s exciting times for Eastgate Furniture. The Melbourne-based manufacturer continues to expand its business and adapt to the changing landscape as it heads towards its centenary in 2019. National Sales Manager Steven Berryman puts it down to two factors: commitment and quality.

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Case Studies
Whittlesea City Council

The City of Whittlesea is an official supporter of the Australian Made Campaign, and the Australian Made, Australian Grown logo.

 

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Case Studies
Braille Tactile Signs

Australianness has landed a Melbourne manufacturer one of the country’s largest braille and tactile projects. Braille Tactile Signs (Aust) has nearly completed Disability Discrimination Act-compliant identification signs for more than 20,000 bus stops across Melbourne and regional Victoria and won the contract because it was a local manufacturer.

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Case Studies
Bev Marks Furniture Australia

Bev Marks Furniture Australia is an Australian owned and operated retailer committed to selling only Australian Made beds, bedroom and household furniture. As an inaugural Australian Made Campaign Partner, Bev Marks Furniture Australia joined the Campaign in 2006 and experienced 46% growth in sales that same year.

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Case Studies
Australian Made Store

The future looks bright for the Australian Made Shop with the opening of a second outlet at Perth International Airport—landside.

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Case Studies
MIG International

Quilt manufacturer MIG International recently permeated the Chinese marketplace with the help of the Australian Made, Australian Grown (AMAG) logo.

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Case Studies
Kelly & Windsor Australia

Kelly & Windsor Australia’s innovative chemical free bedding products, including pillows and quilts, are sold around the globe. The main marketing message used to promote these quality products is that they are Australian Made.

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Case Studies
Hydrum

Drum and materials handling expert Hydrum continues to export to new and existing markets during the strong exchange rate of the Australian dollar.

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Case Studies
Willow Ware Australia

Willow Ware Australia (Willow) is one of Australia’s largest plastics manufacturers, best known for its coolers, laundry baskets, storage containers and refuse bins, which are available from major retailers across the country. Willow uses the Australian Made logo to differentiate its products from competitors, which typically import.

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Case Studies
Akubra Hats

Keeping manufacturing in Australia has ensured the excellent quality of Akubra Hats and retained their authenticity as genuine Aussie products.

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Case Studies
MicroHeat Technologies

MicroHeat Technologies Pty Ltd is an Australian private company focusing on the development of advanced fluid heating technology applications. MicroHeat's 'Direct Energy Transfer' technology  is considered to be a true paradigm shift in water heating solutions – setting new benchmarks in energy efficiency, water efficiency and stable water temperature control.

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Case Studies
Bogaard

Bogaard has been owned and operated by the Bogaard and Hill families for more than three decades. Now the Australian Made logo is helping the automotive accessory manufacturer to get its locally made products off the shelves of major wholesalers and retailers and into cars and trucks around the country, and across the globe.

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