From what started out as humble beginnings in his parent’s garage in 2004, Simon then opened a retail/manufacturing outlet in Devonport, Tasmania, Australia and 3 years later employed Australia’s only whipmaker apprentice at that time.
Simon says “People were sick and tired of cheap overseas imports and I found customers were very happy to pay extra to buy quality Australian made products. If it wasn’t for this we wouldn’t be in business now. I’m thankful to all of our customers that keep coming back which has allowed us to expand the range of retail products we offer. The fact we stand 100% behind in whatever we do or sell has helped our business immensely.”
Simon began the business focused on manufacturing his own brand of products but the retail store now includes a huge range of products with a feature on Australian made. The store sells well-known brands including RM Williams & Akubra and has become a popular tourist destination in the Devonport/Latrobe area for young and old.