Did you know the Australian Made team is constantly working to ensure that the iconic green-and-gold logo - and the great Aussie products that carry it - stay top of mind?
The logo reaches millions of Australians each year in a national, integrated marketing and communications program.
Marketing
- National metro and rural TV, print, radio, online and outdoor advertising which reaches an audience of more than 100 million each year*
- Event marketing (branding, booths and promotions at key industry events across all verticals)
Public Relations
- National metro and rural TV, print, radio and online editorial which reaches an average of 12 million each month*
Social media
- Nearly 60,000 fans and followers across Facebook and Twitter, with content reaching an average of 7 million each month**
* FY 2012/2013
** Three month average Dec 13-Feb 14
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We are always on the hunt for great social media content, and you never know whether a piece of news might be relevant for an article we are working on for a particular journalist - so if you have a story you think is worth shouting about, email catherine.miller@australianmade.com.au.

Logo reaches millions each year
Published
Monday, March 17, 2014
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