Australian Made Week: Back and bigger than ever in 2023!

Scheduled to run from Monday 15 May to Sunday 21 May, Australian Made Week is back in 2023 with an exciting new Ambassador to be announced soon.

The only initiative of its kind, Australian Made Week is a multi-channel advertising and PR campaign designed to both celebrate and support local makers and growers. The campaign encourages shoppers and businesses to support local by seeking out products with the iconic green and gold kangaroo. Last year Roy Morgan research found the campaign prompted more than 70% of Aussies to increase their efforts to prioritise local product purchases.

Want to be part of this year’s campaign? A range of free promotional assets will be developed exclusively for Australian Made licensees to get involved and highlight their Aussie credentials. These include website ads, social tiles, posters and point-of-sale material.

Licensees also have the opportunity to feature in the Australian Made Week promotional page and dedicated EDM. To find out more about these paid placements, please contact Australian Made’s Digital Account Manager, Jackie Fuller on jackie.fuller@australianmade.com.au.

Stay tuned! More information will be available in the coming weeks.  

Read more about last year's campaign here.