This year, Australian Made Week soared to new heights like never before! The Australian Made Campaign would like to give a sincere thank you to all the shoppers, businesses and everyday Australians who got involved in this year’s Australian Made Week.
Check out some of the week’s highlights below.
Jessica Mauboy performs at AFL’s Sir Doug Nicholls Round in Darwin
Headlining the pre-match entertainment at the Gold Coast Suns' Sir Doug Nicholls Round clash against Geelong, Jessica Mauboy lit up Darwin's TIO Stadium to promote Australian Made Week. Jess’ performance of Right Here Right Now was an electric display Australian talent and creativity. Read more.
Licensees shine in The Age & Sydney Morning Herald special feature
On Sunday 19 May, The Age and Sydney Morning Herald published a special Australian Made Week feature - highlighting many licensee success stories, handmade products, businesses using locally sourced wood, manufacturing with recycled plastics and more. Read the full feature here.
Australian Made Week launch at GME
Hosted at GME’s manufacturing facility in Winston Hills, ambassador Jessica Mauboy lent her voice to the call to buy local, and praised the creativity and talent of Australian makers across the country. The launch was attended by Minister for Industry and Science, The Honourable Ed Husic, who spoke about the importance local manufacturing and its impact on the economy. Read more.
Australian Made Week gift at Post-Budget Business Address
At the Australian Chamber of Commerce & Industry (ACCI) and Business Western Sydney's Post Budget Business Address, Australian Made Chief Executive Ben Lazzaro was proud to present a special Australian Made Week gift to Treasurer Dr Jim Chalmers.
Today Show strums out at Maton Guitars
On Wednesday morning, Tim Davies brought The Today Show to Maton Guitars for the morning’s weather crosses. The friendly staff took us through the process of making a guitar in their Box Hill South factory, and ended the segment with a fun live performance on their handmade guitars.
Special event with Business Sydney and Senator the Hon Tim Ayres
On Thursday 23 May, Business Sydney and Australian Made hosted a special breakfast event to celebrate Australian Made Week and discuss the importance of local manufacturing. The keynote address was made by Senator the Hon Tim Ayres, Assistant Minister for Trade and Manufacturing, who highlighted the significance of an Australian-made future.
Guests were treated to a panel with Kate Carnell, Chair of Australian Made Campaign Limited (AMCL), Amelia Taylor, Head of Production and Marketing at Wynstan Designs Pty Ltd, Ian Quarrie, Executive General Manager of Transport at UGL and Senator the Hon Tim Ayres.
SEN interviews Australian Made licensees
Following the success of last year’s shows, SEN replaced its 4.45pm national news bulletin with a dedicated Australian Made Week show. Running Monday to Friday, the show profiled four Australian Made licensees – Jimmy Stuart, Superior Engineering, Tindo Solar and Gray-Nicholls – who each shared their business stories and passion for local manufacturing. Listen here.
Celebrity celebrations
It was great to see famous Aussies donning the iconic green and gold colours to promote Australian Made Week on social media, including Bianca Chatfield, Cate Campbell, Jack Riewoldt, Alex Glenn, Archie Thompson, Sarah Todd and Shelley Craft.
Social media PR box posts
A variety of Australian influencers were each sent a curated box of Australian Made products in a customised green and gold triangular box. The boxes included a flyer that explained the benefits of buying Australian products, and the significance of Australian Made Week. Read more.
#AustralianMadeWeek takeover by Australian Made licensees
It was great to see so many Australian Made licensees celebrating #AustralianMadeWeek on social media – you couldn’t miss it if you tried! From sharing their “Aussie Made stories,” to talking about the importance of buying Australian Made products, to the environmental benefits of local manufacturing and even special promotional sale events, hundreds of genuine Australian Made businesses joined in the celebrations.
How did you celebrate Australian Made Week? Let us know by sending a picture to marketing@australianmade.com.au.
That’s a wrap on Australian Made Week!
Published
Monday, May 27, 2024
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