Licensee

Login using your username and password

Forgot your password? Reset

Don't have account? Signup

Australian Made Club

Use Facebook or an email

or

Forgot your password? Reset

Don't have account? Signup

Join the Aussie Made Club for free

Win great Aussie prizes, access special offers and keep up to date with all the news from the famous green and gold kangaroo!
It's free to join, so what are you waiting for? Join today!
Use Facebook or an email

or
By signing up you agree to the Terms & Conditions and Privacy Policy

Reset password

Enter email to reset password

Already have account? Login
Don't have account? Signup
×

The Australian Made Campaign has welcomed the Government’s decision to consult with stakeholders and undertake consumer research into its proposal to introduce a mandatory ‘Australian content’ symbol for all locally produced food products.

“This is a very important initiative of the Government and it is imperative therefore that it gets it right,” Australian Made Campaign Chief Executive, Ian Harrison said.

“The Australian Made Campaign applauds the Ministers for Agriculture and Industry making country-of-origin branding a priority and looks forward to working closely with the Government on the introduction of the new system.”

It is believed the Ministers will be submitting further recommendations to Cabinet in August on changes to the current labelling laws, and what the proposed new symbol will look like.

“Australian Made has submitted comment to and appeared before a number of Government Committees on country-of-origin labelling in recent years and it is great to finally see traction in this important area of Government policy,” Mr Harrison said.

The not-for-profit Australian Made Campaign administers and promotes the Australian Made, Australian Grown logo, Australia’s registered country-of-origin certification trade mark for all classes of Australian goods.

The rules for using the logo on food products are more stringent than the rules for making country-of-origin claims under Australian Consumer Law. The Australian Made Campaign has been lobbying for that gap to be closed, and an education program to be rolled out to help increase understanding of country-of-origin claims and the value proposition of buying Australian made and Australian grown products.

“A tighter system for food labelling, coupled with a better understanding of that system by consumers, will give Aussie shoppers more confidence in what they are purchasing,” Mr Harrison said.

“A widespread education campaign will be an essential component of the revised system.”

“There is also an obvious role for the Australian Made, Australian Grown logo. It has been helping Australian farmers and manufacturers sell genuine Aussie products to consumers all around the world for nearly three decades. It makes good sense to build on that,” Mr Harrison said.

Australian Made welcomes consultation on new food labels


Australian Made welcomes consultation on new food labels

Published

Tuesday, April 07, 2015


Share


Our partners

Proudly supporting Australian Made Campaign and the strength of the logo

The Australian Made Campaign

The Australian Made, Australian Grown logo is administered by Australian Made Campaign Limited (AMCL).

ABN: 20 086 641 527

We acknowledge the Traditional Owners of country throughout Australia and recognise their continuing connection to land, waters and culture.
We pay our respects to their Elders past, present and emerging.