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The Australian Made Campaign is calling on consumers to get behind ‘our Aussie logo’ – the green-and-gold kangaroo that certifies products and produce as genuinely Australian Made or Australian Grown, in a national campaign that launched today.

The Australian Made, Australian Grown logo is the country’s only registered country-of-origin certification trade mark across the full range of Australian products and produce.

“Every individual can make a difference, through their purchase decisions and conversations,” Australian Made Campaign Chief Executive, Ian Harrison said.

“The logo exists for the benefit of the whole community. It’s about helping families make informed product choices; supporting the people who make and grow genuine Aussie products; and reinvesting back into the local economy. That translates into jobs, career opportunities and better social outcomes – issues everyday Australians are passionate about.”

The campaign combines outdoor advertising in cities across the country with a ‘social good’ campaign encouraging people to show their support for our Aussie farmers and manufacturers.

Consumers are encouraged to spread the word about buying locally made and grown goods to family and friends using the #ouraussielogo hashtag on their preferred social media platforms.

To find out more about the Australian Made, Australian Grown logo, the products that carry it, or the people behind them, visit

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Get behind 'our Aussie logo'

Get behind 'our Aussie logo'


Wednesday, October 15, 2014


Our partners

Proudly supporting Australian Made Campaign and the strength of the logo

The Australian Made Campaign

The Australian Made, Australian Grown logo is administered by Australian Made Campaign Limited (AMCL).

ABN: 20 086 641 527

We acknowledge the Traditional Owners of country throughout Australia and recognise their continuing connection to land, waters and culture.
We pay our respects to their Elders past, present and emerging.