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If you want your Australia Day to be as authentic as possible, products carrying the Australian Made, Australian Grown (AMAG) logo should be a big part of the celebrations.

“Australia Day is just that – a special day where we celebrate all the great things about being Aussie and that includes all the great things we grow and make,” Australian Made Campaign Chief Executive, Ian Harrison, said.

“It’s a very apt time for consumers wanting to support local farmers and manufacturers and the best way for consumers to know that what they’re buying is genuine Aussie is to look for the AMAG logo.” Mr Harrison added.

“We want consumers to look for the famous green and gold kangaroo logo whenever possible and to get behind the products and produce that our great country has to offer.”

The AMAG logo is the only registered country of origin certification for all products and produce made or grown in Australia. More than 2600 businesses are registered to use the AMAG logo, which can be found on some 20,000 products sold here and around the world.

Consumers can look for the AMAG logo in store or they can search the online directory on

“It’s great to see consumers starting their year off on the right foot by supporting Aussie producers on Australia Day but we also want to see that backing continue throughout the year – let’s make every day Australia Day,” Mr Harrison said.

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Australia Day – a great day to get behind the ‘green and gold’


Tuesday, January 24, 2017


Our partners

Proudly supporting Australian Made Campaign and the strength of the logo

The Australian Made Campaign

The Australian Made, Australian Grown logo is administered by Australian Made Campaign Limited (AMCL).

ABN: 20 086 641 527