The University of South Australia is conducting a short survey on behalf of the Australian Chamber and NSW Business Chamber, which are Governing Members of the Australian Made Campaign, to obtain insights into the best ways Australian SMEs can be assisted to enter and expand business in China.
The survey will take approximately 15 minutes to complete and all respondents will receive a copy of the findings, as well as a $15 Myer voucher for their time.
The survey is addressing the recent Australia-China free trade agreement (Aust-China FTA) and recognition of the important trade relationship between both countries.
To help SMEs take full advantage of the Aust-China FTA, this project will investigate ways to increase Australian SME international engagement with China, by identifying appropriate strategies to address the macro and micro influences and cultural perceptions towards risk and uncertainty in the pre-export/market entry phase and the growth and consolidation phase of SME development.
The findings will provide insights into how Australian internationalising SMEs can take maximum advantage of opportunities with China through the initial market entry and venture creation phase and later growth and consolidation phases of their firms.
The results will also inform the NSWBC's Export Growth China program, which is branded with the Australian Made logo as well as the China Practice program.
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Survey to assist SMEs entering and expanding business in China
Published
Wednesday, December 20, 2017
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